Every strong brand starts with clarity: what you stand for, who you speak to, what sets you apart. This positioning is the foundation everything else is built on, whether or not it results in a new logo.
And because the first contact with your brand today is almost always digital, usually through your website, we think about this strategy consistently web-first. Our approach starts with what your audience sees first: your online presence. From positioning onward, we shape brands strategically, visually and verbally, so they don't just make an impression, they stay.
Branding Prices
Our prices are transparent and flexible. Whether you're a startup or an established company, we have a package to suit your needs. All our projects are supervised by a Senior Project Manager and Senior Designer.
CHF 4'950 excl. VAT
Brand Positioning
For companies that need clarity first, independent of design
— Positioning Compass Workshop
— Competitor analysis
— Tone-of-voice analysis
— Positioning document based on our own framework
CHF 5'450 excl. VAT
Branding Essentials
For your smaller projects
— Positioning check
— Logo
— Colors
— Fonts
— Styleguide (Web & Print)
CHF 9'650 excl. VAT
Branding Advanced
For your bigger dreams
— Positioning analysis
— Competitor analysis
— Tone-of-voice analysis
— Color and font analysis
— Logo
— Color palette
— Fonts
— Styleguide (Web & Print)
CHF 15'850 excl. VAT
Branding Ultimate
For your more ambitious projects
— Positioning Compass Workshop
— Competitor analysis
— Tone-of-voice analysis
— Color and font analysis
— Positioning document based on our own framework
— Logo
— Color palette
— Fonts
— Styleguide (Web & Print)
What we understand by branding, and how we approach it?
Branding is far more than a new logo or a nice color palette. It starts with clear positioning, what the brand stands for, who it speaks to, what sets it apart, and only afterward becomes emotional impact: what stays once the screen closes.
A good brand feels: clear, high-quality, with a distinct personality. It begins with the first click on your website, carries through the tone of your content, and extends to the design of your stationery.
That's why our process always starts online. We develop brands from a digital perspective first, then carry them over to other media. This creates branding that is coherent, credible, and built to last.
The Benefits of Professional Branding
An identity that stays in mind
Your market is crowded? Good. Because with a clearly defined and visually strong brand identity, you stand out all the more easily: authentic, differentiated, approachable.
Consistency Across All Channels
Whether on your website, social media, or in print, your brand is strongest where it stays consistent. We ensure clear brand management across all touchpoints.
Building closeness through emotional relevance
Brands that trigger emotion last longer. When your audience recognizes itself in your story, trust follows, and real customer relationships grow from it.
Lasting Brand Loyalty
Strong brand loyalty forms when customer expectations aren't just met, but exceeded. We design brand experiences that strengthen long-term relationships.
Our Branding Process
Consultation & Discovery
We start by getting to the heart of your business, understanding your goals, audience, and the unique value you offer.
Branding Analysis
We analyze your brand profoundly, What has been done so far? What are your competitors doing and where is potential for your brand?
Positioning Compass Workshop
Together, we build the foundations: brand values, positioning, target audiences, tone of voice. The result is a positioning document based on our own framework.
Strategy Development
Based on the branding workshop, we develop a comprehensive branding strategy that outlines your brand’s positioning, voice, and personality.
Design & Implementation
Our creative team brings your brand to life with a distinctive visual identity and consistent messaging across all platforms.
Launch
We introduce your new brand to the world, gather feedback, and make adjustments to ensure it perfectly resonates with your audience.
Benefits
Why choose ultraperfekt for your branding
We are not only a branding agency. Thanks to our experience in different marketing and branding agencies throughout Switzerland, we gained experience in different fields and industries. We are able to craft your brand from the ground up until the introduction to the world by a nice looking website.
Our pricesFAQ
Frequently asked questions about branding
When does a rebranding make sense?
A rebranding is worthwhile when your company has changed significantly, for example through new target audiences, new products, or a dated appearance. If you don't yet have a brand, or just want to clarify the strategic basis, the Positioning Compass Workshop alone is enough.
How long does a rebranding project take?
Depending on complexity, a rebranding takes between 6 and 12 weeks, including strategy, design, alignment, and rollout. The Positioning Compass Workshop alone is usually completed within a few days.
Can we keep parts of our old brand?
Of course. Rebranding doesn't mean throwing everything out. If elements of your current brand work, a recognizable logo or an established color world, for example, we integrate them where it makes sense.
What role does my website play in branding?
Your website is the central place for your brand communication. This is where your strategy becomes visible, your message is conveyed, and your identity becomes tangible. That's why we start exactly here, and build everything else from this foundation.
How does the collaboration actually work?
We start with a conversation or workshop. You then receive a clear proposal, a timeline, and dedicated contacts. Weekly syncs keep you up to date. Transparent, efficient, and personal.
Contact us
To guarantee a perfectly tailored response to your specific web design requirements, we invite you to contact us for a personalized proposal.
Insights
Why Great Web Design Doesn’t Start with Design
