WordPress to Webflow Migration: Advantages and Process

WordPress to Webflow Migration: Complete Guide 2025

Migration from WordPress to Webflow is gaining popularity. Discover why and how to successfully complete this strategic transition for your business.

Why Migrate from WordPress to Webflow?

Common WordPress Problems:

• Heavy Maintenance: Constant updates, plugin conflicts
• Security: Frequent vulnerabilities, hacking
• Performance: Slow sites without complex optimizations
• Hidden Costs: Hosting, premium plugins, maintenance
• Complexity: Technical interface, training required

Webflow Benefits:

• Zero Maintenance: No updates to manage
• Security Included: Automatic SSL, secure infrastructure
• Native Performance: Global CDN, automatic optimizations
• Transparent Costs: All-inclusive subscription
• Visual Interface: Intuitive content management

Successful Migration Case Studies

Case 1: Law Firm (Geneva)

• Before: Slow WordPress, hacked 2x, CHF 300/month maintenance
• After: Webflow, +60% speed, zero maintenance
• Result: +40% leads, costs divided by 3

Case 2: Fashion E-commerce (Lausanne)

• Before: Complex WooCommerce, frequent outages
• After: Webflow E-commerce, simplified interface
• Result: +25% conversions, autonomous management

Step-by-Step Migration Process

Phase 1: Audit and Planning (2-3 days)

• Technical Analysis: Plugins, features, content
• SEO Evaluation: URLs, backlinks, rankings
• Webflow Architecture: Optimized structure
• Redirection Plan: SEO preservation

Phase 2: Design and Development (5-20 days)

• Design System: Component creation
• Templates: Main and secondary pages
• CMS Setup: Collections and structures
• Responsive Design: Multi-screen optimization

Phase 3: Content Migration (3-7 days)

• WordPress Export: Data extraction
• Content Cleanup: Optimization and restructuring
• Webflow Import: Transfer to collections
• SEO Optimization: Meta-data, tags

Phase 4: Testing and Go-Live (2-3 days)

• Functional Tests: All links and forms
• Performance Tests: Speed and responsive
• DNS Configuration: Domain transfer
• 301 Redirects: SEO preservation

Migration Costs

Ultraperfekt Rates for WordPress → Webflow Migration:

• Simple showcase site: CHF 4'500 - 7'500
• Corporate site: CHF 7'500 - 12'000
• E-commerce site: CHF 12'000 - 20'000
• Complex site: CHF 20'000 - 35'000

Included in our services:

• Complete SEO audit
• Modern responsive design
• Complete content migration
• Performance optimizations
• Team training (2h)
• Post-migration support (60 days)

SEO Preservation

Migration SEO Strategy:

• Pre-migration audit: Current rankings
• URL mapping: Old/new correspondence
• 301 redirects: SEO juice transfer
• On-page optimization: Structure improvement
• Post-migration monitoring: Rankings tracking

Average SEO Results:

• Preserved rankings: 95-98% of positions
• Speed improvement: +40-60% PageSpeed
• Core Web Vitals: Improved scores
• Long-term traffic: +20-35% after 6 months

ROI and Long-term Benefits

Average Annual Savings:

• Maintenance: -CHF 2'000 - 6'000/year
• Security: -CHF 500 - 1'500/year
• Hosting: Variable depending on config
• Plugins: -CHF 300 - 1'000/year

Business Gains:

• Simplified autonomous management
• Improved performance
• Enhanced security
• Modernized brand image

Free audit of your WordPress site to evaluate the feasibility and benefits of migrating to Webflow.