Implementation of a modular design system on Webflow Enterprise using a framework, with reusable modules and advanced animations powered by GSAP.
- Year
- 2024
- Location
- Amsterdam, Netherlands
- Timeline
- March - September
- Industry
- Advertising
- Proposed services
- Webflow Enterprise, GSAP, Figma
Billups, an international Out-of-Home (OOH) services agency, helps advertisers, agencies, and OOH media owners maximize advertising performance through a patented analytics and measurement platform. As part of their website redesign on Webflow, Billups sought an innovative design that would reflect their identity and be adaptable for future developments. Their internal developer team needed a structured framework and design system to manage and evolve the site effectively.
Modular implementation on Webflow Enterprise for Billups
Our mission, based on the design system provided by Billups’ design team, was to implement this design within a modular framework on Webflow Enterprise, enabling simplified maintenance and increased scalability. This framework included reusable modules, animations, and hover effects in line with the brand’s identity.
Animated design system with GSAP and handover to Billups team
We integrated this design system directly into Webflow, using GSAP for advanced animations, and handed the project over to Billups’ internal development team once the foundation was set, providing them with a solid base to continue development.
This approach provided Billups with a flexible and well-organized structure, allowing their team to maintain consistency, efficiently manage updates, and grow the site in line with future needs.
