Peyer Decor is an international leader in premium surface finishing and stamping technologies, with more than 145 years of history and clients across multiple industries. For Peyer Decor, we created a new Webflow site that brings together strategy, structure, design and modern technology. The goal was to structure complex information clearly, simplify collaboration for their team and deliver a flexible website that can grow over time.
Building the foundation: strategy, structure and clarity
We began with a workshop focused on target groups and content architecture. This formed a clear basis for deciding which content serves which user needs. From there, we created the full site structure and detailed wireframes. The Peyer Decor team received early access to the Figma layouts, allowing them to prepare their content directly on real pages. This simplified collaboration, reduced back-and-forth and sped up the process significantly.
Design system, Webflow development and technical precision
We developed two design variants and consolidated them into a complete design system with all modules and variations. This system served as the foundation for the Webflow development. The new website was built fully modular using Page Slots and Props. It was enhanced with precise GSAP animations and AI-assisted translation and content integration. Clean redirects ensured the existing SEO score remained fully intact at launch.
A Webflow site that reflects the strength of Peyer Decor and leaves room for future growth.
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